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- 📰Trace Lab Newsletter #16
📰Trace Lab Newsletter #16
(English version)
Nicolas Sainte Cluque
October 21, 2025
🌍 Welcome back Tracers!
This month, AI is no longer just making headlines — it’s taking over workflows.
From OpenAI’s Sora 2 to Google’s Gemini inside Chrome and the surprising rise of AI music artists signing real record deals, we're entering an era where creative tools become generative collaborators.
We’ve selected the most impactful updates for Trace, plus a hands-on Training section and fresh Productivity Tools you can explore right now with your Trace Google Workspace account.
Let’s dive in 🔥
👇
LATEST NEWS
Sora 2
🧠 OpenAI launches Sora 2 + “Cameos” social app
OpenAI just dropped Sora 2, its upgraded video generation model — and launched a new social app where users can insert themselves into AI-generated videos using the Cameos feature.
Key Points:
Generates video + audio in perfect sync
Improved physics, lighting, scene changes, and camera movements
Cameos: appear in the videos yourself or remix others' clips
Free app launched in US/Canada with limits — Pro users get more time & access
15–25 sec video generation, watermark, and API coming soon
Why it matters for Trace
Sora 2 unlocks a new class of short-form storytelling. It's not just about visuals anymore — the narrative, the sound, and the interaction all blend.
Trace could explore user-personalized clips, interactive formats, and artist fan experiences at scale.
Google Chrome
🌐 Gemini is now built into Google Chrome
Google just embedded its Gemini AI directly inside Chrome — bringing AI-powered context, answers, and multi-tab synthesis into the browser you already use daily.
Gemini is now available via a native button in Chrome
New AI Mode in the address bar for complex questions and follow-ups
Understands and compares content across open tabs
Agent-like features coming soon (auto-booking, task handling...)
US rollout now — wider availability by year-end
Why it matters for Trace
Chrome becomes a thinking interface.
This means faster research, enhanced curation, and easier media tracking — ideal for content teams, journalists, and strategic research at Trace.
AI Music
🎤 AI artist Xania Monet lands $3M record deal
Xania Monet, a virtual R&B artist created by poet Talisha Jones, just signed a $3M record deal with Hallwood Media — after charting on Billboard and hitting 10M streams.
Key Points:
Built with AI tools (Suno), lyrics are fully written by Jones
Major label bidding war before final deal
First known major deal for a Suno-based AI artist
Hallwood also signed AI creator Imoliver after a 3M-stream hit
Why it matters for Trace
This is a tipping point for hybrid artistry.
Trace could play a leading role in documenting, debating, and collaborating with AI creators — from editorial to branded music content.
Survey
🤖 AI use is booming — but AI-generated news still lacks trust
A new Reuters Institute study across six countries shows that AI usage for information is exploding — but when it comes to news, audiences still don’t trust AI-generated content.
Key Points:
24% use AI to search for information (vs. 21% for content generation)
54% exposed to AI summaries via ChatGPT, Bing, or Google
Only 12% are comfortable with fully AI-written news
Healthcare and science get positive ratings; news and politics remain distrusted
Why it matters for Trace
Editorial credibility is everything. As we adopt AI in content production, transparency is essential.
This is our chance to lead by example — blending AI-powered speed with Trace’s human creative vision.
Google
🎥 Google rolls out Veo 3.1 — upgraded video model
Veo 3.1, Google’s latest video model, brings stronger realism, smoother transitions, and deeper scene editing for creators.
Key Points:
Accepts up to 3 reference images for character consistency
Define start and end frames → Veo fills the in-between
Scene extension up to 60 seconds with seamless cuts
Available in “Fast” and “Standard” modes across Flow, Gemini & Vertex AI
Why it matters for Trace
More creative control = better AI workflows.
Veo 3.1 is ideal for Trace Labs’ visual experiments, storyboarding, and short-form video prototyping with smoother transitions and aesthetic precision.
Training
🎥 Create product ads with Nano Banana (Gemini 2.5 Flash Image)
Learn how to turn product shots into professional ads or transform sketches into animations — using Gemini Pro, already available with your Trace Google Workspace account.
Comment faire :
Go to gemini.google.com, click “Tools”, and toggle “Create Images”
Upload a product photo and prompt:
“Create ads in different environments — subway station, bus stop, luxury magazine, retail store”Gemini will generate photorealistic ads with the right lighting and angles
Upload a black & white sketch → Nano Banana colorizes and refines it
Want to go further? Activate “Create videos with Veo” and turn your stills into dynamic animated clips
Mock up campaigns quickly. Validate creative ideas internally or on socials before moving to full production. It's a fast, Trace-native way to test bold visual directions.
NEW PRODUCTIVITY TOOLS
GPTs and AI Tools Spotlight
Perplexity Comet
A web browser powered by AI. Ask questions across tabs, get live answers, and chat your way through research.
Gemini dans Google Drive
Gemini can now summarize and search inside videos stored in your Drive — perfect for organizing and previewing Trace archives.
Google Flow
Previously called Flow, this creative tool lets you fine-tune style, lighting, transitions, and shot composition with AI assistance.
Veo 3.1
The latest AI video model from Google now supports longer scenes, improved realism, and flexible editing.
Google NotebookLM
Google’s AI-powered research assistant now creates visual previews, synthesizes long notes, and helps prep creative briefs fast.
UNTIL NEXT TIME…
Let’s keep exploring — together!
This month’s updates show a clear shift: AI is no longer just generating — it’s planning, adapting, editing, and collaborating with us.
From Gemini in Chrome to Sora 2’s cinematic storytelling, we're entering an era where content creation becomes code — and creators become coders.
For Trace, this means we can prototype faster, test bolder, and rethink how we tell stories across platforms.
And yes, it also means knowing when to hit pause and stay intentional.
💬 Got a use case in mind?
A workflow you want to upgrade? Reach out: → [email protected]